To define a focused and authoritative personal brand.

A full identity was built around their expertise as a high-voltage specialist.
The project explored visual ideas drawn from light, energy and power, using symbols and geometric forms to shape a bold, technical look and feel.

A strategic message framework distilled his purpose, vision and mission into a clear formula he could use across all communication. At the heart of this work is a mission centred on foresight, integrity and precision.

What he does + How he does it + Why it matters